Cannabis Text MarketingThe AI messaging platform for dispensaries
Glossary

SMS consent

Valid SMS consent is verifiable, voluntary, and granted by the subscriber for the specific business and message type. For cannabis, consent must be captured with full disclosure of sender, frequency, opt-out method, and the cannabis-related nature of the content.

Why it matters

Consent is the legal foundation for marketing SMS. Without valid, documented opt-in, every message exposes the dispensary to TCPA liability — and class action suits in this category settle for millions.

How it affects messaging performance

Consent quality drives every downstream metric: deliverability, complaint rate, sender reputation, and audit defense. Audiences built on weak or undocumented consent degrade rapidly and create existential legal risk.

Apply sms consent to your store.

A short working session — we'll show how this concept changes day-to-day operations and revenue.

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